Having built a number of very large Facebook pages (and groups) one of the most common questions I get asked is 'how can I get more Facebook page likes?'
Generally, the people asking this question are also looking for how they can achieve this outcome for minimal cost (and why not? Who likes spending money unnecessarily!?)
Now I've blogged before about the fact that trying to grow your number of likes for the sake of just having more likes is generally not a great choice for business owners.
The reason for this is simply that in this age of increasingly dire organic reach, having a big number of likes on your business Facebook page is - in many respects - more of a vanity metric than anything else.
However, if you do use Facebook correctly (and I will be sharing a lot more advice on how businesses can do a great job with Facebook page marketing) then a larger audience - provided it is still engaged - can be very beneficial indeed.
With that in mind, here's a short video on how to get more Facebook page likes without having to spend any more money.
In case you don't have time to watch, here are the three key points:
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